Atlas Ventures LLC | Float Media House - Case study

Process

Brand Identity & Logo
Helped develop and modify current logo, color palette, typography and visual guidelines to anchor the site’s look and feel.

UX/UI Design
Crafted wireframes and high-fidelity prototypes focused on intuitive navigation, clear hierarchy, and conversion-driven layouts.

Content Strategy & Copywriting
Mapped out page structure and voice-aligned copy for homepage, services, about, and contact sections—ensuring concise, benefit-led messaging.

Web Development
Built and launched a fully responsive, CMS-powered site (Webflow) enabling easy future updates and seamless user experience across devices.

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Results

On-brand, cohesive launch: A modern, responsive website reflecting Atlas Ventures’ new visual identity.

Clear messaging: Content that succinctly communicates services and expertise, guiding visitors through key value propositions.

Client-empowered CMS: Atlas can now edit or add pages and content without developer support.

Positive early feedback: Stakeholders report improved clarity, streamlined user flows, and an overall uplift in professionalism.

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