Programmatic Audio Advertising
Amplify Your Brand with FLOAT’s Targeted Audio Campaigns
Programmatic audio advertising lets your brand connect with audiences through streaming music, podcasts, and digital radio in a highly targeted and measurable way. FLOAT uses data driven buying strategies to place your message in the right ears at the right time, whether your audience is working out, commuting, or relaxing at home.
We plan, buy, and optimize audio campaigns across premium platforms like Spotify, Pandora, iHeartRadio, and top podcast networks. Our approach ensures your ads are seamlessly integrated into the listening experience, making your brand memorable without feeling disruptive.
What Is Programmatic Audio Advertising
Programmatic audio is the automated buying and selling of audio ad inventory through digital platforms.
It allows you to
- Target audiences based on demographics, location, interests, and listening behavior
- Deliver ads across multiple devices including smartphones, smart speakers, and desktop apps
- Access real time performance data to fine tune campaigns
At FLOAT, we combine precise audience targeting with compelling audio creative to drive brand awareness and action.
Why Partner with FLOAT for Programmatic Audio
1. Premium Platform Access
We secure inventory on top streaming services, digital radio stations, and podcast networks.
2. Audience Precision
We segment listeners based on behavioral, demographic, and contextual data to ensure your message resonates.
3. Seamless Multi Device Delivery
Your ads reach listeners wherever they stream, from mobile devices to smart speakers.
4. Performance Transparency
We provide clear reporting on impressions, completion rates, and listener engagement.
5. Creative That Cuts Through
Our audio spots are written, voiced, and produced to capture attention and stick in the listener’s mind.
The FLOAT Advantage in Programmatic Audio
Broader Reach – Engage listeners across music, talk, and niche podcast genres
Higher Relevance – Match your brand message to specific audience segments and content types
Actionable Insights – Use data to continuously improve targeting and creative
Integrated Strategy – Pair audio with display, CTV, OTT, and other programmatic channels for greater impact
Ready to be heard everywhere
FLOAT’s programmatic audio advertising makes your brand part of the soundtrack to your customer’s day.