OTT Media Buying

Expand Your Reach with FLOAT’s Premium OTT Advertising

Over the top (OTT) advertising gives brands the power to connect with viewers on streaming platforms across any device. It is one of the fastest growing ways to deliver targeted video content that reaches consumers wherever they watch. FLOAT helps you plan, buy, and optimize OTT campaigns that get results.

We deliver high impact OTT media buying on platforms like Hulu, Amazon Prime Video, Peacock, YouTube, and other premium streaming services. Your ads run on TVs, mobile devices, tablets, and desktops, ensuring your brand message travels with your audience.

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What Is OTT Media Buying

OTT media buying is the purchase of ad inventory on streaming platforms that deliver content over the internet, bypassing traditional cable or satellite providers.

OTT allows you to

• Reach audiences on multiple devices with one campaign
• Target by demographics, viewing behavior, location, and interests
• Measure campaign performance with real time analytics

At FLOAT, we combine precise audience targeting, creative strategy, and data driven optimization to make sure your OTT investment delivers.

Why Partner with FLOAT for OTT Media Buying

1. Access to Leading Streaming Platforms
We secure premium placements on the services where your audience is most active.

2. Multi Device Reach
Your campaign reaches viewers whether they are watching on a connected TV, smartphone, laptop, or tablet.

3. Advanced Audience Segmentation
We build audience profiles using behavioral, geographic, and demographic data to ensure your message is seen by the right people.

4. Transparent Reporting
Track impressions, completion rates, and conversions to see exactly how your campaign is performing.

5. Creative Strategy and Production
Our creative team produces compelling OTT ad content that is designed to hold attention and drive action.

The FLOAT Advantage in OTT Advertising

Broader Reach – Connect with viewers on any device they use
Precise Targeting – Eliminate wasted impressions and focus spend where it matters
Actionable Insights – Understand exactly how your audience engages with your message
Integrated Approach – Combine OTT with CTV, social, and programmatic campaigns for maximum impact

Ready to put your brand on every screen
FLOAT’s OTT media buying solutions help you dominate the streaming space from living room TVs to mobile phones.

Benefits of OLV Advertising with FLOAT

• Broader Reach – Connect with viewers on any device they use
• Precise Targeting – Eliminate wasted impressions and focus spend where it matters
• Actionable Insights – Understand exactly how your audience engages with your message
• Integrated Approach – Combine OTT with CTV, social, and programmatic campaigns for maximum impact